Director of Fixed Operations
As the Fixed Operations Director, I lead with a coaching-driven approach, focused on developing our team’s strengths and helping individuals reach their full potential. I believe in leading by example, fostering a culture where continuous learning and open communication are valued. By keeping a positive attitude when faced with challenges a tone is set for a high-performing environment where challenges are viewed as opportunities, not obstacles. I try to emphasize the importance of strong, repeatable processes that ensure operational consistency, efficiency, and exceptional customer service. Loyalty and integrity are the foundation of my leadership—I’m deeply committed to my team, my organization, and doing the right thing, even when it's not the easiest path. With a growth mindset, I’m always seeking ways to improve performance, adapt to new technologies, and stay ahead of industry trends.
Our customers rave about our friendly and professional approach in the service, parts and the body shop business. Accurate diagnosis, efficient cycle times and quality repairs are often mentioned in our reviews. Our team is known for being professional, approachable, and genuinely helpful, always ready to explain repairs in plain, easy-to-understand terms. Customers appreciate our clear communication and regular updates, so they’re never left in the dark. Pricing is straightforward and transparent—no surprises, and no pressure to approve unnecessary repairs. From complimentary car washes to clean, comfortable waiting areas and convenient services like online scheduling and loaner vehicles, we aim to take the stress out of car care. It’s that combination of expert workmanship, personal attention, and extra touches that keeps our customers coming back—and recommending us to friends and family.
To improve customer retention post-sale in the service department, we focus on building long-term relationships through consistent communication, from both the BDC and our service advisors. One of the most effective strategies is implementing proactive follow-ups and timely maintenance reminders. By reaching out after each visit to thank customers, confirm satisfaction, and remind them of upcoming services, we keep the dealership top-of-mind.
Convenience is another key factor in retention. Offering services like online scheduling, shuttle service, loaner cars, and text updates makes it easier for customers to choose us over competitors. We also prioritize feedback by sending post-service surveys and monitoring online reviews, showing customers we value their opinions and are always looking to improve.
Additionally, our 90 day pit stop and first free oil change encourages new buyers to return for their first maintenance visit, helping to establish service habits early on. Ultimately, by combining proactive communication, convenience, trust-building tools, and a focus on consistent service quality, we strengthen customer loyalty and improve long-term retention.